After a couple of extremely busy weeks, I am finally back to the blog as I can’t let the one more day pass without writing about our Cuca salts. You may remember my post “A salty trip”, where I told you about the ancient technique of extracting salt in Amed, in the East of Bali. We went there back in November to understand how special and unique this salt is and came back home with tons to start developing one of Cuca stellar products: Cuca Salts.
Our idea was simple: infuse these sea salt crystals with traditional Balinese flavors. The result could not go wrong as the base product is the most amazing salt you can imagine. Produced 100% naturally in incredibly small quantities and slowly extracted exclusively from solar evaporation, the crystals are 4 sided hollow pyramids for reasons unknown until now. Gourmet companies around the world have noticed this magical product and sell it at incredible high prices but for us is easily available so we can offer it at prices you can afford.
The second step in developing Cuca Salts was to identify the most traditional Balinese flavors, those always present in the popular “bumbu” (Indonesian word for spices mixture or seasoning). Kevin studied them, began understanding their traditional use and grouped them for specific purposes: one mixture for poultry, one for seafood, one for veggies, one for beef and one for pork.
The challenge was then how to take advantage of these unique ingredients completely fresh, as capturing the aroma had to be a key feature of Cuca Salts. Applying a secret technique, Kevin managed to produce a very special end product: a magic salt infused with the essence of Balinese deeply rooted ingredients.
We offer 5 “touches” identifiable by their different colors and aromas, to be sprinkled over food either before cooking (a 5 minute marination is enough) or after cooking, just before serving. You use them as normal salt for any type of cooking (steam, fry, grill, boil, barbeque, etc.) and they save you the time of manually preparing complex seasonings or marinades. If you are on holidays in Bali, this is the perfect souvenir to bring back home: a take away little box with the soul of Bali that will remind you of this very special island while you enjoy your lunch across the world.
For poultry: sea salt, chili, kaffir lime leaf and ginger flower.
For veggies: sea salt, galangal, lemon grass and salam leaf.
For seafood: sea salt, white pepper, citrus, vanilla and pandan leaf.
For beef: sea salt, Javanese black pepper, garlic and kencur.
We offer them in two sizes: 50 and 80 grams at 38.000 (USD 3.8) and 48.000Rupiah (USD 4.8) respectively.
The first time we made them publicly available was last weekend in Jakarta and within minutes of opening our booth we had sold 20, within 2 days we run out of stock. The weekend promotion made us realized the great potential of this little first step by Cuca. One more reason to come to visit us!